The Wharton Behavioral Lab (WBL) provides world-class support to help Wharton faculty and students investigate fundamental questions about how people think, act, and make decisions. The WBL staff, technology, and lab space enhance the productivity of scholars at Wharton by recruiting participants and running experiments.

All sessions are paid at a rate of $15 per hour, with openings for the Penn and Philadelphia communities.

Celebrating 20 Years of the Wharton Behavioral Lab

Check out this article highlighting the WBL’s 20th anniversary in the Wharton Update Newsletter: “At the Wharton Behavioral Lab (WBL), which toasted its twentieth anniversary this year, state-of-the-art technology helps make cutting-edge behavioral research possible.”

WBL Office Hours

New for 2025: The WBL will be holding open office hours for researchers at the beginning of each month. If you have an experiment idea that you would like to discuss with us, or if you want hands-on experience with our technology, stop by! Email Robert Botto ahead of time if you want us to prepare specific technology like eye trackers or VR headsets.

Schedule: first Tuesdays from 10AM-12PM and 1PM-3PM (10/7, 11/4, 12/2) in Steinberg-Dietrich Hall, Suite 433.