The Behavioral Lab is comprised of two very active facilities located in two buildings on campus, Huntsman Hall and Steinberg Hall Dietrich Hall.   Each lab facility is staffed with a lab coordinator, research assistants and student assistants.  The labs operate 5 days a week providing a target sample size of 150 to 200 participants for each experiment. Each hourly session supports from 1 to 12 experiments, determined by complexity.  Flexibility has been added to Lab scheduling by incorporating a large computer lab that provides for 50 participants at a time.  This is suited to experiments that do not require ‘high touch’ support.

Both facilities use cloud computing and webcams which are time-synced with the materials being presented.  Researchers are able to record and analyze the moment-to-moment reactions of study participants to what they are viewing on-screen.