Faculty Affiliates

 

Pioneers in research at the Wharton Behavioral Lab

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WBL Faculty Director

Maurice Schweitzer

Cecilia Yen Koo Professor, Professor of Operations, Information and Decisions, Professor of Management, Academic Director of Executive Education Program: Effective Decision Making

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Rachel Arnett

Assistant Professor of Management, Claude Marion Faculty Scholar

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Jonah Berger

Associate Professor of Marketing

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Susanna B. Berkouwer

Assistant Professor of Business Economics and Public Policy

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Andrew Carton

Associate Professor of Management

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Stephanie Creary

Assistant Professor of Management, Faculty Director, Relationships Across Differences (RADs) Roundtable

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Wendy De La Rosa

Assistant Professor of Marketing , Alfred H. Williams Faculty Scholar

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Angela Duckworth

Rosa Lee and Egbert Chang Professor

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Adam Grant

The Saul P. Steinberg Professor of Management, Professor of Psychology

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Judd B. Kessler

Howard Marks Professor

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Cait Lamberton

Alberto I. Duran President’s Distinguished Professor, Professor of Marketing, Vice Dean and Director of the Wharton Undergraduate Division

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John McCoy

Assistant Professor of Marketing

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Barb Mellers

I. George Heyman University Professor, Professor of Marketing, Professor of Psychology

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Shiri Melumad

Associate Professor of Marketing

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Robert Meyer

Frederick H. Ecker/MetLife Insurance Professor, Professor of Marketing, Co-Director, Wharton Human-AI Research

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Katy Milkman

James G. Dinan Endowed Professor, Professor of Operations, Information and Decisions

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Gidi Nave

Carlos and Rosa de la Cruz Associate Professor, Associate Professor of Marketing

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Samir Nurmohamed

Associate Professor of Management

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Michael Parke

Assistant Professor of Management, Charles W. Evans Distinguished Faculty Scholar

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Michael Platt

James S. Riepe University Professor, Professor of Marketing, Professor of Psychology, Professor of Neuro

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Stefano Puntoni

Co-Director, Wharton Human-AI Research, Sebastian S. Kresge Professor of Marketing, Professor of Marketing

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Manav Raj

Assistant Professor of Management

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Alex Rees-Jones

Associate Professor of Business Economics and Public Policy

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David Reibstein

William Stewart Woodside Professor, Professor of Marketing

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Nancy Rothbard

David Pottruck Professor, Professor of Management, Deputy Dean, The Wharton School

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Marissa A. Sharif

Associate Professor of Marketing

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Joseph Simmons

Dorothy Silberberg Professor of Applied Statistics, Professor of Operations, Information, and Decisions

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Duncan Watts

Stevens University Professor, Professor of Operations, Information and Decisions, Professor of Communication, Professor of Computer and Information Science

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Tiantian Yang

Assistant Professor of Management, Assistant Professor of Sociology

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John Zhang

Tsai Wan-Tsai Professor, Professor of Marketing, Founding Director, Penn Wharton China Center

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Wharton Behavioral Lab
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